Jean Gritsfeldt Backstage Moments

Jean Gritsfeldt has been an inherent part of the Ukrainian fashion week and is the fastest growing fashion brand locally. The designer from Kyiv is renowned for his multi-layering, eccentric symbiosis of colour and texture, bold and original solutions in the cut. Due to the war in Ukraine Jean Gritsfeldt decided to not show his originally designed collection. “When you hide from bombs in shelters, subways or basements, no one cares what you are wearing. The only thing that matters is that you are alive”, the designer explained his decision.

“The words “How are you?” Is an everyday ritual, “Alive” is the answer you need to hear.” 

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